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Kia Canada 2020 Virtual Dealer Meeting
Lead Producer / KYLE SMITH
for Debut Group Inc.
The challenge of Covid-19's virtual fatigue had long set in. To break through Kia Canada Inc. (KCI) knew they would need T.V. level production to rival major sport broadcasters. We strategized, directed, and produced a tight 1-hour business session. A blend of live and pre-recorded shoots. Each crafted to suit the character of the presenter. We knew we'd done well when dealers made phone calls to the KCI execs to personally congratulate them. The show went on to received its highest engagement score in the history of the meeting.
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